Independently owned and operated since 2016. Trend Up is your destination store for urban contemporary street fashion. We carry top quality designers you wont find anywhere else in WNY such as; Konus, Profound Aesthetic, Fairplay, EPTM, Cooper9, NICCE, Qilo, Tote&Carry and more. We are always searching for new looks to carry. Stop into our store in Buffalo’s coolest neighborhood, Allentown or shop online!